East / West: Game Art Direction & Visual Identity Explore the difference between game design in Japan and in the West. ウェビナー

On April 24th, (Thursday) Creek and River Co., Ltd, will hold the seminar “East / West: Game Art Direction & Visual Identity. ”

※英語でのセミナーとなりますが、同時通訳を通して日本語でお聞きいただくことも可能です（ご自身でオリジナル「英語」または「通訳チャンネル」を選択していただくことができます）。
日本語開催概要ページ＞＞

Game art direction is more than just creating beautiful visuals — it’s about crafting an experience that reflects cultural identity and resonates with players worldwide
In this seminar, we’ll explore how Japanese and Western game developers approach art and design differently, from the use of color and composition to the emotional impact of character and environment design.

▼Key topics include:

・How Japanese games often focus on stylized, expressive characters and vibrant worlds, while Western games tend to emphasize realism and detailed environments.”
・The influence of traditional art forms, such as anime and manga in Japan, and classical art and cinema in Western games.”
・How player expectations and platform trends shape art direction decisions.”
・The psychological and emotional effects of different color palettes and compositional choices.

▼Who Should Attend:

・Game Designers & Developers – Learn how to refine your artistic choices to create more engaging and culturally resonant games.”
・Artists & Illustrators – Gain inspiration from different artistic traditions and explore how to adapt styles for different audiences.”
・Creative Professionals – Understand the cultural factors behind visual storytelling and how to apply them to your own projects.”
・Gaming Enthusiasts – Deepen your appreciation for the artistic side of gaming and discover the thought process behind your favorite titles.”
・Cross-Cultural Creators – If you’re working on projects that aim to appeal to both Eastern and Western audiences, this seminar will offer invaluable insights.

お問い合わせ