On December 17th, (Tuesday) Creek and River Co., Ltd, will hold the seminar “Learn the reason why nobody plays your game and uses your app and website”
Most players and users stop playing your game and using your app and website because they don’t find enough value to come back.
What you think they value vs what they actually value are two completely different things.
Do you know why people play your game and use your app and website?
Do you know what they value?
※英語でのセミナーとなりますが、同時通訳を通して日本語でお聞きいただくことも可能です（ご自身でオリジナル「英語」または「通訳チャンネル」を選択していただくことができます）。
日本語開催概要ページ＞＞
▼Key Topics Include:
– How to find what your players and users value
– How to focus on and enhance that value
– How to align that value to the business to make money
▼Bonus:
– A sneak peak at my secret sizing and spacing system in action.
登壇者
After graduating from the University of Washington with an M.S. in Information Management, Jacob Nelson worked in multiple leadership positions at global and local companies as Head of Design R&D, Head of UX&PX Strategy, Head of Digital Marketing & Brand, and others. Jacob was also a design mentor for Staffordshire University and the University of Washington.
He has worked on countless projects, sites, apps, and mobile games over his career with his mobile games showcased in the coveted “Featured Games” and “Top Charts” on Google Play and App Store. Jacob also won the “Best Marketing Team” award at the 2018 Global Carrier Awards. His recent publications include an educational series on PX&UX design and joint paper, “Affective Computing on Mental Health” (Game IoT for Healthcare).
Currently, Jacob leads the fusion of UX (sites, applications) and PX (games) design, and is engaged in research and development of products and services that utilize AI, IoT, DLT, NFT, and other future technologies.
Outline of the event
| Date and time | 2024/12/17（TUE） 19：30～20：30(JST) |
|---|---|
| Schedule | 19：30～19：35 Creek and River Co., Ltd Introduction 19：35～20：20 Presentation by Jacob Nelson 20：20～20：30 Q&A |
| Place | Zoom |
| Speakers | Jacob Nelson |
| Participants | ・Game developer ・Game designer ・Game planner ・App developer ・App designer ・Product designer ・Web designer ・Web developer ・Web Producer ・Graphic designer ・UX designer ・UI designer ・User / Player researcher ・Programmer / Developer |
| Entry fee | free |
| Capacity | 100 people |
| Organizer | CREEK & RIVER Co., Ltd. |
| Application deadline | 2024/12/17（TUE） 20：30(JST) |
What people say about Jacob and his training
“Jacob is a top-notch UX and UI designer with incredible experience in the field. He surprised me with his knowledge and patience with his approach, detailing, and understanding to solve a business problem, rather than just reskinning the UI. It’s rare to find someone like him.”
UX Designer
“Jacob helped me think through the UI / UX Design of the Gamification of the Walker, iPhone App. Jacob’s deep knowledge of Design, Education and User Game Motivations; proved to be extremely helpful in simplifying an extremely complex project.”
App Designer
“Even though Jacob and I did not work in the same department, his excellent inter-departmental communication skills helped our team reach the next level in terms of Experience Design. He provided our team with a great depth of knowledge of modern UX & UI design for our projects overseas.”
Designer
“We were redefining our digital strategy and user experience and Jacob spearheaded the execution of this strategy and was instrumental in creating an award-winning user experience. His creativity and drive to get things done stands out. He helped grow the business by ensuring our digital touchpoints have a self-intuitive superior user-experience, which became catalysts for more sales.”
Marketing Manager
